WEBSITE PRIVACY POLICY

Introduction

Native Canada Footwear Ltd. (the “Company” or “We”) respects your privacy and is committed to protecting it through our compliance with this privacy policy (the “Privacy Policy”).

The Privacy Policy describes the types of information, including personal information, that we may collect from you or that you may provide when you visit the website www.nativeshoes.com, including any of its subdomains (the “Website”) and our practices for collecting, using, retaining, protecting, and disclosing that information.

The Privacy Policy applies to information We collect:

On the Website.
In email, text, and other electronic messages between you and the Website.
When you interact with our advertising and applications on third-party websites and services, if those applications or advertising include links to this policy.

The Privacy Policy does not apply to information collected by:

Us offline or through any other means, including on any other website operated by the Company or any third party (including our affiliates, partners, or subsidiaries); or
Any third party (including our affiliates, partners or subsidiaries), including through any application or content (including advertising) that may link to or be accessible from or on the Website.

Please read the Privacy Policy carefully to understand our policies and practices regarding your information and how we will treat it.

Consent

By submitting Personal Information (as defined below) and other information to the Company or its service providers and agents, you agree that the Company may collect your information, including Personal Information, and you consent to the use, disclosure and transfer of this information in accordance with the Privacy Policy and as otherwise permitted or required by law. Subject to legal and contractual requirements, you may refuse or withdraw your consent to certain of the purposes identified herein at any time by contacting the Company at the address provided below. If you refuse or withdraw your consent, you acknowledge that the Company may not be able to provide you or continue to provide you with certain services or information which may be of value to you.

Revisions to This Privacy Policy

The Company reserves the right, in the Company’s sole discretion, to change, modify, add or remove portions of this Privacy Policy at any time and from time to time, without prior notice to you. The Company will treat your continued use of the Website following such revision as your acceptance of the revised terms. All revisions will be posted to the Website. The Company will obtain the necessary consents required under applicable privacy laws if it seeks to collect, use or disclose your personal information for purposes other than those to which consent has been obtained unless otherwise required or permitted by law.

This Privacy Policy was last updated on March 14, 2023.

Children Under the Age of 16

The Website is not intended for children under 16 years of age. No one under age 16 may provide any information to or on the Website. We do not knowingly collect personal information from children under 16. If you are under 16, do not use or provide any information on the Website or on or through any of its features/register on the Website, make any purchases through the Website, use any of the interactive or public comment features of the Website or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received personal information from a child under 16 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please contact the Company’s Privacy Officer at the address provided below.

Information We Collect About You and How We Collect It

We collect several types of information from and about users of the Website, including information:

By which you may be personally identified, such as name, postal address, e-mail address, telephone number, credit card information, shoe size, and any other information that is defined as personal or personally identifiable information under applicable law (collectively “Personal Information”);
That is about you but individually does not identify you, such as; and/or
About your internet connection, the equipment you use to access the Website and usage details.

We collect this information:

Directly from you when you provide it to us.
Automatically as you navigate through the Website. Information collected automatically may include usage details, IP addresses, location information, information collected through cookies, and other software or hardware usage information.

Information You Provide to Us

The information we collect on or through our Website may include:

Information that you provide by filling in forms on the Website. This includes information provided at the time of registering to use our Website, posting material, or contacting us. We may also ask you for information when you report a problem with our Website.
Records and copies of your correspondence (including email addresses), if you contact us.
Your responses to surveys that we might ask you to complete for research purposes.
Details of transactions you carry out through the Website and of the fulfillment of your orders. You may be required to provide financial information before placing an order through our Website.
Your search queries on the Website.

You also may provide information to be published or displayed (hereinafter, “posted”) on public areas of the Website, or transmitted to other users of the Website or third parties (collectively, “User Contributions”). Your User Contributions are posted and transmitted to others at your own risk.

Information We Collect Through Automatic Data Collection Technologies

As you navigate through and interact with the Website, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

Details of your visits to the Website, including traffic data, location data, logs, and other communication data and the resources that you access and use on the Website.
Information about your computer and internet connection, including your IP address, operating system, and browser type.

We also may use these technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking). You can opt out of behavioral tracking by utilizing appropriate third party programs that allow you to do so.

The information we collect automatically may include Personal Information, and may be used in conjunction with other information we collect in other ways or receive from third parties. This helps us to improve the Website and to deliver a better and more personalized service, including by enabling us to:

Estimate our audience size and usage patterns.
Customize the Website according to your individual interests.
Speed up your searches.
Recognize you when you return to the Website.

The technologies we use for this automatic data collection may include:

Cookies (or browser cookies).  A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of the Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to the Website. We use this information to evaluate our web traffic, enhance our communications, understand the effectiveness of our ad or promotional campaigns, and improve our website and services, including providing you with interest-based ads. For more information on our advertising, see below: “Interest-Based Advertising.” For more information on your choices regarding cookies, see the “Your Choices” section below.
Flash Cookies. Certain features of the Website may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on the Website. Flash cookies are not managed by the same browser settings as are used for browser cookies.

We do not collect personal information automatically, but we may tie this information to personal information about you that we collect from other sources or you provide to us.

How We Use Your Information

We use information that we collect about you or that you provide to us, including Personal Information:

To present the Website and its contents to you.
To provide you with information, products, or services that you request or purchase from us.
To fulfill any other purpose for which you provide this information.
To provide you with notices about your account/subscription, including expiration and renewal notices.
To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
To notify you about changes to the Website or any products or services we offer or provide though it.
To allow you to participate in interactive features on the Website.
In any other way we may describe when you provide this information.
To perform ad measurement services and personalize ads to enhance your experience.
For any other purpose that you consent to or that is otherwise provided for or required by law.

Disclosure of Your Information

We may disclose aggregated information about you, and any information that does not identify you, without restriction.

We may disclose Personal Information that we collect or you provide as described in this Privacy Policy:

To our subsidiaries and affiliates.
To use in our advertising campaigns.
To contractors, service providers, and other third parties we use to support our business.
To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of the Company’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding.
To fulfill the purpose for which you provide it.
To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
To enforce or apply our Terms of Use www.nativeshoes.com/terms and other agreements, including for billing and collection purposes.
If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of the Company, our customers, or others, including the exchange of information with other companies and organizations for the purposes of fraud protection and credit risk reduction
For any other purpose disclosed by us when you provide the information.
To perform ad measurement services and personalize ads to enhance your experience.
With your consent or otherwise provided for or required by law.

Automated Collection and use of Information

As referenced above, we receive or collect some information automatically when you visit our Sites or engage with other online content we provide. For example, we receive the IP address or other identifier for the computer or other device you use to access our Sites, which may reveal your general geographic location. We collect or receive other information using technology features such as:

Web Beacons. Our Sites may use web beacons, pixels, JavaScript, or other electronic markers that monitor some types of use. These beacons may provide us with information such as the IP address of the computer or other device you used to access our Sites. We use this information to understand patterns of activity on our Sites, to improve features, and to customize our presentation of content to our users, including our advertising. We may work with service providers that help us track, collect and analyze this information.

Interest-Based Advertising. We provide interest-based advertising about our products and services on other parties’ websites. We may use third-party advertising companies that use tracking technologies to serve our advertisements across the Internet. These companies may collect information about your visits to the Sites and other websites and your interaction with our advertising and other communications. These advertising companies serve ads on behalf of us and others on non-affiliated sites, and some of those ads may be personalized, meaning that they are intended to be relevant to you based on information collected about your visits to this Sites and elsewhere over time. Other companies may also use such technology to advertise on our Sites. You have the choice to tell us not to collect and use this information, and in some jurisdictions, we will only engage in interest-based advertising if you opt-in. If you would like more information about this practice and to know your choices concerning interest-based ads, visit:

http://www.networkadvertising.org/choices/
http://www.aboutads.info/choices
In Canada, please visit: http://youradchoices.ca/choices/
In the EU, please visit: http://www.youronlinechoices.eu/

We may develop content and advertising based on the analytics and user information developed from cookies or similar technology. For more information on your choices regarding advertising, see the “Your Choices” section below.

If you opt out we will not be able to offer you personalised ads and will not hand over your personal information to any third parties. If you have enabled privacy controls on your browser (such as a plugin), we have to take that as a valid request to opt-out. Therefore, we would not be able to track your activity through the web. This may affect our ability to personalize ads according to your preferences.

Referrer Headers. We may record referrer headers when you follow links to our Sites, which may be sent to us automatically by your web browser. In these cases, we may receive information such as the URL of the website that referred you to our Sites, or search queries you used to find our Sites. We use this information to understand our web traffic, to improve our services, to increase their accessibility to search engines and others, and to monitor our advertising campaigns.

Your Choices

We offer you certain choices about the information we collect, how we use and share information, and how we communicate with you. To help protect your privacy, when you exercise these choices we may take reasonable steps to verify your identity, such as requiring a password.

By contacting us as shown in the “Contact Us” section of this Policy, you may opt-out of receiving communications from us, such as newsletters and surveys. You also have the following specific opt-out choices:

Marketing communications. You may opt-out of specific communications (such as marketing emails, rewards program emails, and customer satisfaction surveys) by following the opt-out instructions contained in the footer of each communication or contacting Customer Service as provided below. In certain jurisdictions, we will market to you only with your express consent.
Cookies. Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie, and how to disable existing cookies. However, rejecting cookies may affect your user experience, and you may not be able to access or use certain features of our Sites. In addition, disabling cookies may invalidate opt-outs that rely on cookies, such as web analytics or targeted advertising opt-outs. Because we do not own or control browser tools, we cannot guarantee their effectiveness.
Mobile devices and geographic location. When you use our website on your mobile device, you may choose not to share your location with us by adjusting the device’s location services settings. For instructions on changing the relevant settings, please contact your plan provider or device manufacturer. For more information on opting out on mobile devices, you may also visit: http://www.networkadvertising.org/mobile-choices
Google Analytics. We may use Google Analytics to monitor activity and performance of the Sites. To learn how Google Analytics collects and processes data, please visit: “How Google uses data when you use our partners’ sites or apps” located at http://www.google.com/policies/privacy/partners.

Access, Correction, & Deletion

We respect your right to access and correct your personal information. You may access your personal information by signing into your account. From there, you can correct or modify your information. You may also exercise your rights, subject to applicable laws, to request that we delete or restrict access to your personal data. We may need to retain it for legally permitted purposes and this will be explained to you if necessary.

If you need assistance correcting or updating your personal information or would like to request that we delete your personal information, please contact us using the contact information detailed in the “Contact Us” section below.

Retention of Personal Information

We retain personal information where we have an ongoing legitimate business or legal need to do so. Our retention periods will vary depending on the type of data involved, but, generally, we will refer to the following criteria in order to determine retention period:

Whether we have a legal or contractual need to retain the data.
Whether the data is necessary to provide our products, services or programs.
Whether our visitors have the ability to access and delete the data within their accounts.
Whether our visitors would reasonably expect that we would retain the data until they remove it or until their accounts are closed or terminated.
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

Your Privacy Choices

Depending on where you live, state privacy law provides you with the following rights with respect to your personal information:

The right to request that we do not sell or share your personal information and the right to opt out of the processing of your personal information for purposes of targeted advertising and/or profiling in furtherance of decisions that produce legal or similarly significant effects
Do Not Sell or Share My Personal Information

The right to limit the use of your sensitive information
Limit the Use of My Sensitive Information

The right to correct inaccuracies in your personal information, taking into account the nature of the personal information and the purposes of the processing.
The right to know what personal information we have collected, used, disclosed, and sold about you. To submit a request to know the categories of personal information we have collected or the specific pieces of information we have collected, or to obtain a copy of the personal information we have collected in a portable and, to the extent technically feasible, readily usable format, you may reach out to us through one of the methods listed at the end of this privacy policy.

Depending where you live, you may have the right to designate an authorized agent to make a request on your behalf. When you exercise these rights and submit a request to us, we will verify your identity by asking for information about your relationship with us, such as email address on file, loyalty/customer number, recent order number, or the last four digits of your credit or debit card. We may also use a third-party verification provider to verify your identity. We will endeavor to honor such requests unless such a request conflicts with certain lawful exemptions under applicable law.

Your exercise of these rights will have no adverse effect on the price and quality of our goods or services.

In addition, applicable law requires us to identify, for the 12-month period prior to the date of this Privacy Policy, what information we may have “sold” or “shared” about you. For the 12-month period prior to the date of this Privacy Policy, we have not sold any personal information about its customers. For the 12-month period prior to the date of this Privacy Policy, we have only shared personal information about its customers as described above. We do not use or disclose sensitive personal information, as defined in applicable laws, for any purposes other than those described above and those permitted by applicable law.

Opt-Out Preference Signals: We are working towards enabling Global Privacy Control (GPC) as an additional way for you to submit a request to opt-out of the sale and sharing of your personal information through browsers and/or browser extensions that support such a signal. Until then, you can opt-out of the use of third-party cookies for personalized advertising by setting your cookie preferences on our website (see above, Automated Collection and Use of Your Information—Interest-Based Advertising) or on your browser.

Data Security

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. All information you provide to us is stored on our secure servers behind firewalls. The Website, including payment transactions, is encrypted using SSL technology.

The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of the Website, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your information, including Personal Information, transmitted to or collected by the Website. Any transmission of information, including Personal Information, or use of the Website is at your own risk. We are also not responsible for circumvention of any privacy settings or security measures contained on the Website.

Right To Appeal or Lodge Complaints

We are transparent about the ways in which we collect and use personal information and welcome your questions and concerns. Depending on where you live, you may have the right to appeal our decision regarding your privacy rights. If you would like to appeal any decision regarding your privacy rights or have any concern or complaint about the way we handle your personal information, please contact us as described below. To the extent you believe we have not addressed your concerns or otherwise choose to do so, you have the right to lodge a complaint with a supervisory authority in the country where you reside and/or the United States. You may contact the US Federal Trade Commission regarding your concerns. For more information, please see https://www.ftc.gov/faq/consumer-protection/submit-consumer-complaint-ftc.

The Company welcomes questions and comments about this Privacy Policy. Requests for access and correction of your Personal Information, and questions or comments should be directed to the Company’s Privacy Officer at:

Native Canada Footwear Ltd.

Attention: Privacy Officer

5 West 6th Avenue

Vancouver, BC, Canada

V5Y 1K2

privacy@nativeshoes.com